In a rapidly changing world of communication, technology and media, how do you stay on top of the game? In a world of corporate competition and increasing difficulty to stand out in the work place, how do you increase your perceived value? From the individual, to the corporation, from the intern to the CEO, mobile communication and social media are changing what relationships and communication look like and how you can make your mark in your community.
How do you communicate?
A revolution in corporate communication began in the 80’s with the fax machine and again in the 90’s with e-mail. As the world moves social and mobile, what is the most effective way to share information and create relationships in social and professional environments? Communication is different than ever before; it is faster, more widely accessible, and more devices and mediums are available. People interact, share stories, news and interests sideways, not just top down in a corporation. So how do we translate this transformation and knowledge to communicate more effectively in the workspace? Simply put, e-mail just isn’t the most effective means of communication anymore. To be on the top of the game, you need real-time communication at your fingertips; the ability to share news and information quickly through push notifications and mobile app messaging. How effectively you communicate is a partial, but large factor in determining success in your work place.
How is your worth measured?
Getting to know your corporation and industry better than the next person is invaluable. Smart phones put access to news and information at your fingertips at anytime. Knowledge is power, and with mobile news and sharing you have the power to be “in the know” of the tops stories regarding your industry. According to an article by E.B Boyd, performance is typically reviewed based on things like sales numbers or goals met, but tomorrow “it could be based on something that until now has remained ephemeral: organizational influence.” Do you know how much you are worth in your company? How have you made yourself stand out to your employers and co-workers as a thought-leader and key team member?
“The best way to keep your job in today’s economy is to be so valuable to your employers that they simply can’t do without you,” says the author of Corporate Bullsh*t: A Survival Guide.
Your Value and Corporate Influence. Becoming a Thought-Leader.
Your influence in the corporation can be a game changer. As Flud transitions from a consumer newsreader app to a mobile corporate communication platform, our mission is to make the global workforce smarter. At some point in everyone’s working life, we become professionals and our goal is to make an impact where we are. It is easy for someone to meet goals and create sales, but how valuable is that person to a company if they aren’t influencing others? If they aren’t revolutionizing their market, making waves in their industry or getting other team members informed and excited about the company.
“Learn a skill that’s in demand. Value is about supply and demand. Personal branding expert Dan Schawbel said you want to be come the expert in a skill or topic that’s needed.” Cindy Krischer Goodman, Miami Herald
Through mobile news and sharing, you have the opportunity to become an expert in your field. What you read and what you share will increase your credibility within your community and corporation because you influence what others read and learn. The benefits of sharing external industry news will be invaluable as your company seeks to stay on top of their competition and sharing internal news and information is easier and faster.
“The one getting the promotion is the one generating that conversation,” says Lauren Zander, chairwoman of The Handel Group. “Know decision-makers at your company” and learn how to impress them.
Giving #Flud #stickers and #tshirts to those who participate in our current #contest. Just go to Facebook.com/fludapp for details! #fludlife (Taken with Instagram)
Fluders, leave us a quick Facebook video or voice memo telling us about your 2-3 favorite Flud features. Whether it’s our design, the sharing capabilities, Flud iQ, speed, or whatnot, just let us know what you love! Don’t know how to leave a video? Just click “Photo/Video”, accept the permission prompt, and press record!
Our 5 favorite videos will win Flud Tshirts* and 10 runner-ups will win Flud stickers. Feeling camera shy? No worries, just cover the camera and intoxicate us with your voice! Once you’ve submitted your video, email us at firstname.lastname@example.org with your address so we can send you the goods if you win.
*limited to participants located in the U.S.
Fluders, we’ve heard your feedback about the current source navigation in Flud. We’ve been hard at work reworking the source controls. Here is a preview of what you will download in the next few days.
We have rethought the architecture of the navigation to make it a lot easier to filter your news stream. You will be able to:
1) Manage favorite sources so you aren’t forced to follow sources. Then read a full news stream of only your favorite sources.
2) View our curated sources in Flud so you can discover great new sources to read.
3) Easily switch between your personal news stream and your company news stream.
These changes will apply to iPad and iPhone. We hope you like the new source navigation and we look forward to your feedback.
We’ve got a Tshirt contest going on at our Facebook page. Just answer the sentence “I love Flud because _______.” You have 24 hrs to impress us - GO!!
We’re thinking #fludlife should be our new hashtag of choice.
There’s no question that the globalization of the social enterprise is inevitable and is upon us. Look no further than the hundreds of thousands of companies that now depend on Yammer, Jive, Salesforce, Huddle etc. These social-networkesque products rely heavily on the networks effects that made Twitter and Facebook into the giants they are today. These network effects are potent too… even more-so inside of a business with individuals who depend on each other and work with each other longer hours than they spend with their spouses at home.
Yet, there’s something missing, we use the Yammers and Jives of the world and they just feel like… work. It’s no surprise that they do, they were built to become the collaboration layer of the enterprise. This is evident in the fact that most of them are still desktop-first instead of mobile, their interfaces are riddled with features we’d never want to use, and with task-driven activities like updating calendars, clocking in product updates, messaging and document management. There’s no underplaying the importance of the collaboration layer, companies need it, they just haven’t found the right and exciting interface to make the whole layer more interesting to employees who now expect consumerized experiences in the workplace.
But we’re all dependent on another layer too, the consumption layer. The layer that allows employees and co-workers to mine for and then effectively share competitive intelligence, market intelligence, industry news, internal company news, company memos, research etc., the list goes on. Put simply, professionals like to be informed, they like to be influential and they need a better way to do it inside of a business. If given an interface that lent itself to mobilized consumption with the same network effects of Instagram or Twitter, you’d better bet that your employees would be better informed professionals.
We’re all dependent on each other to become better-informed and more influential and in this day-and-age it shouldn’t be a wish. It’s time the enterprise-tech industry responded with more products that tackled the consumption layer.
We thought this infographic corresponded right in tune with our last blog post, “Social Media vs. Email: What’s all the fuss about?" Some of these statistics just blow our mind - what do you think??
Communication is key in any relationship, specifically within companies. Information is constantly being shared whether it be internal, external or private info.
When email came into play, CEO’s, employees and consumers alike went crazy with the ability to send information to each other quickly and as often as they’d like.
Well, that’s outdated. Ok, that’s to be debated, but what isn’t debatable is the fact that Social Media has revolutionized relationships and communication, way past who is dating who and who is taking pictures of what meal. An article from BBC stated that, ”when email was first developed it was an excellent point-to-point communication tool when nothing else existed.” But we’ve reached a state where what happens today via email, will transition to “internal and consumer facing social tools.” It is revolutionizing the way businesses communicate with each other and their customers. It is the “new way” of communicating more effectively.
Here are the facts:
Privacy: E-mail is “lonely”. Essentially, e-mail allows for a more private distribution of information, especially when it comes to one on one. “Business people still guard their email more closely than they do their social profiles.” Tyler Garns from Small Biz Trends. Social Media is typically more out in the open.
Information: E-mail tends to be a very overloaded communication. Company e-mails piling up, junk mail, subscription mail, personal mail…how many of us have let our inboxes get completely full before sifting through the madness? Social Media is a filtered tool. Most mediums in social media allow you to filter your information in a manner that is easier to consume or at least, in a manner that is more “beautifully” put together so it’s more enjoyable to read through.
Functionality: E-mail is functional. There are a lot of options when it comes to attachments, recipients and content share. Social Media (again, depending on the medium) can be less functional.
Connection: E-mail, being the “lonely” medium that it is, doesn’t allow for relationships to be created. Social creates connection. The real-time updates create connection and interaction between people, professionally and personally; Long-term relationships are built.
So what is the argument here? David Coplin, one of Microsoft’s Envisoneers said, ”I think that email is dead when it comes to social media in the same way that snail mail was dead when it came to email.” Is this true?
People work with info differently than they used to. We are more open and collaborative. However you need to know your audience. A study shows that if you are trying to reach someone under 34-years-old, social media will be more successful. If they are under 20, you need to communicate with them almost exclusively with social media. If you are looking to target a business: e-mail vs. a consumer: social media. An employee at work? E-mail. Employee at home? Social media.
This would lead us to the conclusion that it isn’t war between e-mail and social media, but it is an evolution. An evolution where platforms like Flud are able to take the best parts of both e-mail and social and combine them into one device where you can optimize your communication in and out of the office, easier.
So what do you think? Is it time we all evolved from email for many-to-many information sharing?
Technology and media has completely changed the current generation, known as Generation Y or the Millenials. What does this mean for your business? Why is it important for you to keep up with Generation Y?
This is the most largely populated generation in the history of the U.S. They are the highest consumers and they set the current trends. They switch attention between different media platforms 27 times per hour. Generation Y never leaves home without their phone. They are the most diverse generation and it’s a group that exhibits a hyper-connected and multi-tasking energy.
According to a recent study, ”One-in-three indicated he would prioritize social media freedom, device flexibility and work mobility over salary when considering a job offer.” They value jobs that encourage social media activity. What does that mean for you? Millenials are motivated by more than money. They are mobile. They want to lead. Millenials want to learn and grow with you. They want to be a collaborator, not just an employee.
There shouldn’t be much of a debate as to whether or not social media is beneficial for a company, but if you aren’t on Facebook and Twitter already, you need to be. The benefits of reaching people are, in fact, measurable, but vast. There are benefits of your company having a social media presence and in addition to that, when you have millennial employees, you are doing yourself a favor. “Friends of fans represent a set of consumers 34 times greater than fans themselves. Having employees who are more active on Facebook can greatly increase your digital reach.”
In a mere eight years, Millenials will be dominating a large 46% of the U.S. workforce. Sooner or later your workplace may be filled with the generation that has gone social and mobile, and in order to stay competitive not just with consumers, but as a place that people want to work, you need to stay in the game.
How is your company engaging your employees, or getting them excited about working for you?
Statistics gathered from a study done by UNC’s Kenan-Flagler Business School and the YEC. Images from Mashable.
We’ve been teasing you for over a month now about a product update coming to Flud. Well, we’re getting close. Like…really, really close.
You may notice that our website is updating itself, as well as our logo and tagline. We want to reassure you that while we may be going through some changes, we are still committed to bringing you the best possible news reader experience out there. And not to worry, Flud will continue to be a social news reader for the individual as we expand into the corporate market.
If your company is interested in trying out the Enterprise features of Flud, please sign up on our website. You’ll be added to a waitlist and as soon as things are ready to go, you’ll be hearing from us!
Lastly, if you have any questions or comments, feel free to Facebook us, Tweet us @fludapp, or email me at email@example.com.
An Apple a Day: Today, the twitter world was on FIRE tweeting about the iPhone 5 demo and we’ve collected the product highlights for you. Coming into the corner at 112 grams and 7.6mm thin, the iPhone 4 is 18% thinner and 20% lighter than its predecessor. Made entirely of glass and aluminum, the iPhone 5 has a 4-inch screen with a 16:9 aspect ratio.The A6 processor has 2x CPU power and 2x graphics, exceeds iPhone 4 battery life by 8 hours, updates its connector, and adds a third microphone. Get all the features here.
Explosion on Jupiter: Early on Monday, September 10th, amateur astronomers spotted a huge impact on the southern edge of Jupiter. They believe the impact was a result of an extremely large asteroid. The 1.5-2 second flash, that was visible even by backyard telescopes over 454 million miles away, signifies that the collision was one of importance. Amy Simon Miller, chief of the planetary systems laboratory at Goddard Spaceflight Center estimates that the item of impact “be in the order of 10 meters [33 feet] in size” based on the flash brightness.
'This Does Not Represent Us': The U.S. ambassador to Libya, Chris Stevens, and three American members of his staff, were killed Tuesday after an attack on the the country’s U.S. consulate. But, “Just like not all Americans are like the people who made the weird anti-Islam movie that [sparked] protests in Muslim nations, not all people in Libya are like the ones who killed U.S. ambassador Chris Stevens.” Some Libyan citizens in Benghazi came out today to rally and show sympathy for American and for Stevens.
To celebrate all the big changes going on at Flud with our impending product update, we’re throwing a Meme and T-shirt Contest. We’ve created a few examples below to get you guys started and can’t wait to see what you come up with!
So what are the rules?
1. Incorporate Flud into a meme - let’s aim for a PG-12ish level.
2. Post your original meme to our Facebook wall or tweet at us @fludapp, OR tweet one of the memes we created below
3. Submit your entry/entries by Wednesday, September 19th @ 11:59pm
4. One lucky meme submitter will win an awesome Flud Tshirt, and the funniest memes will be featured on our online albums
Tweet the Anchorman meme
Tweet the Most Interesting Flud fan meme
Tweet the Flirty Ryan Gosling meme
Tweet the Mr. T meme
Tweet the Ned Stark meme
May the odds be ever in your favor.